Aside from our passion for pets, we’ve got pedigree too!
Rogz was founded in 1995 by two proudly South African locals on the beachfront in Cape Town. It was our dream to create a brand that pet owners would come to love and trust.
We’ve established a global reputation for designing, manufacturing, and distributing some of the world’s most enjoyed, safe and trusted, most durable (and most fun!) items for dogs. Whether snuggled up at home on one of our extra-comfy dog beds, or out for an adventure with our wide range of dog collars, harnesses and leads, Rogz is all about bringing you and your pets together – in safety and in style!
We’re also committed to paying it forward, and doing what we can to help uplift our local communities. That’s why we established the Rogz Academy NPO in 2016. Through this initiative, we help under-resourced schools with education, youth development and nutrition. Find out more about Rogz Academy.
From playtime to naptime, Rogz has all the awesome dog gear you need to keep your best friend healthy, happy, and stimulated.
All Rogz dog collars are designed with safety and durability in mind, in various materials from highly reflective stitching for better night-time visibility to fancy dress and even soft to the touch webbing. All are easy to attach your dog’s ID tag too.
Because harnesses distribute pressure more evenly, they’re more comfortable and safer for dogs who tend to pull or are still learning proper leash etiquette! Rogz has a great range of harnesses for dogs of all sizes and ages.
Whether you’re off to the beach, just nipping down to the park, or headed out for a walk, Rogz has you covered with a versatile range of leads. For extra convenience, several of our leads come with a waste bag and accessory holder, so you can focus on having fun!
Available in a wide variety of materials and colours, our quality dog beds are designed to suit your lifestyle, and your dog’s personal taste. We’ve got flat and cushioned beds to choose from, as well as indoor and outdoor dog beds. Our cushioned beds even come with reversible pillows, so you’ve got a cosy fleece option for winter, and a durable corduroy option for the summer!
At Rogz, we know that play time is the highlight of any dog’s day… well, maybe after mealtime! That’s why we’ve got a great selection of dog toys that provide mental and physical stimulation, and really put the fun back in functional!
We’ve got dog toys great for dental hygiene and chewing, fetch games, comfort toys, and treat and puzzle toys to ensure your dog’s brain gets a workout too!
Finally, we’ve got all the must-have dog gear and pet dog accessories to keep your fur bestie safe and healthy.
Our top priority at Rogz has always been the safety of your pets. That’s why we conduct stringent tests of all materials and components to ensure the highest possible quality, strength, and safety of each product we put our name to. Some of these quality checks include:
As a responsible pet brand, we encourage consumers to make the correct product choice for their pet based on their pet’s behaviour. We’d be delighted to offer help and advice, so feel free to reach out!
We strive to design and manufacture the best quality and functional pet gear that is safe and trusted all over the world. After winning “Brand of the Year” in 2021 we know that our selection of collars, leads, harnesses, toys, beds, accessories, and bowls for dogs are the world’s coolest pet gear. Even better, most items are infused with special South African mojo to give your pet the best experience!
Nothing is more exciting than welcoming a new addition to your fur family, but we understand that it can be a little daunting too. To help, here are some things to buy for a new puppy or your first dog:
With these new puppy essentials, your pup will be a happy member of the home in no time.
A well-fitting collar or harness is essential for your dog’s comfort and safety – and makes training a lot easier on you too! The easiest way to measure for the right size is using your dog’s weight as a guide.
Check out our handy sizing guide. You’ll see we’ve even got an interactive colour guide to help you pick a colour that looks great against your dog’s fur.
Ready to connect with your pets using Rogz pet gear? We thought so! Here’s how you can get in touch or find out more:
Connect with us on social media:
Want our awesome Rogz dog supplies to come right to your door?
Check out our distributors page to see where you can buy these locally.
Rogz dog products are also available from most vets, pet stores and large pet retailers globally.
1. Measure neck for collar size.
2. Measure girth & neck for harness size.
3. Weigh your dog.
Knowing your dog’s neck and girth measurements (and its weight) is vital in choosing the right size Rogz collar and Rogz harness to keep your dog safe. Our weight guide is based on our components’ break strength. We have developed these guides to help Rogz to be a safe and trusted brand whilst being the most enjoyed pet gear on planet earth and beyond!
Not sure how to measure and weigh your dog? Watch this video and we’ll take you through a few simple steps to ensure you choose the correct size Rogz product based on your dog’s measurements and weight.